Mobile first site design and visual rebrand for Explore Careers. The previous brand has just gone through a complete re-brand including the name to Explore Careers and needed a new mobile-first website that would highlight the refreshed and engaging company profiles. See the site.
First10 was Australia’s premier Careers & Education program for Secondary School Career Advisors, as it helped students make better and more educated decisions about their future career and education options. Their site was outdated, difficult to use, and not compatible with mobile devices. It didn't accurately reflects First10’s leading position in the marketplace, and required a total rebuild with a focus on company profiles.
The brand has just gone through a complete re-brand including name to Explore Careers, and needed a new mobile first website that would highlight the refreshed and engaging company profiles.
With a strong focus on usability and improved navigation, as well as a clean and uplifting visual rebrand, we were able to design a much more simple and faster mobile first website, with an engaging content that inspired users to learn more about the companies featured on the site. See the site
Product Strategy, Design and branding